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Know what it is and how to communicate it to others
There are many times when you need to give your Facebook page url to others. It could be a friend, potential customers, another website or a form somewhere.
These urls above are what you should provide to others when they ask for your "Facebook page url" or a "link to your Facebook page".
DO NOT simply send them your business's name and tell them to "Search in Facebook". To put it bluntly, that's downright idiotic. You've turned a one-step process for them into several steps, including looking through a list of search results and possibly selecting a competitor's page. Why do that? Simply send them you actual REAL Facebook page url. It appears on the address bar line every time you go to your page in a browser. All they need to do is click on it and they will see your page and only your page!
If your url has the numbers in it like version 2 above, you change change that to a simple name version. Here's how.
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Pressure canner for gas, electric and induction stoves
Canning scoop (this one is PERFECT)
Ball Blue book (most recent version)
most recent version of
the Ball Blue Book